Marta has a tight marketing budget and needs to use a strategy that can drive customers to her website for a set cost. Answers
You’ve been tasked with marketing a new line of plumbing services, but you have a set budget that you can’t exceed. Answers
A water-sports company specialises in custom-made watercrafts and accessories. Their marketing manager decides to use the broad match keyword, ‘boat’. The manager then adds ‘paddle’ as a broad match modifier. Answers
Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Answers
Peggy owns a house-cleaning service. She’s built a booking website and is ready to promote her services online. She wants her ads to reach people who are actively looking for businesses that are similar to hers. Answers
An algorithm that looks across key aspects of your accounts calculates your Google Search Ads optimisation score. This score helps give you recommendations on how to optimise your Search Ads campaigns. Answers
When creating a text ad for the Search Network, advertisers will need to include three distinct components. These include the headline and the URL. Answers